Marketing Manager, Books and Devotionals
Marketing Manager, Books and Devotionals (Exempt), Reports to Executive Director of Marketing and Innovation – The Upper Room
The Marketing Manager, Books and Devotionals is responsible for the strategy, development, and activation of integrated marketing and added-value promotions for all facets of publishing for The Upper Room Books (Editorial) and Daily Devotional Guides (Editions). Will act as a key liaison between Editorial/Editions and Marketing, helping to shape and develop new book and magazine products, marketing strategies, promotion, and circulation for primary language editions. Works closely with content creators, contributors, authors, publishers, and editors to develop and execute marketing strategies to increase the visibility, reach, and sales of books and daily devotional guides.
This position creates, communicates, and oversees the implementation of a marketing strategy. Directs creation and implementation of annual marketing and promotion plan for Upper Room Books and The Upper Room Daily Devotional Guide (and additional language editions). Focuses marketing efforts on customer and subscriber acquisitions, retention, and engagement. Collaborates with content creators and editors to develop an effective marketing strategy for books by identifying target audiences, coordinating publicity opportunities, and outlining promotional activities.
Education / Experience
Bachelor’s degree in related field, or equivalency required. Advanced degree or post-graduate education preferred.
How to Apply
To be considered for this opportunity please send a cover letter and resume to Human Resources via email at [email protected].
Discipleship Ministries/The Upper Room is an Affirmative Action Employer. M/F/D/V EOE.
Application Deadline: September 15, 2023